ISBN-10
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ISBN-13
9781988940762
Material ID : 15377
Online Marketing Fundamentals: Student Book
Authors
Publisher
MUJO
Description
Digital marketing has become the primary channel for businesses large and small to communicate with prospective customers. Digital Marketing Fundamentals lays the groundwork for students to understand how online and offline marketing methods work together to deliver results. Students will learn the terms and concepts used in the industry and how they are applied in practical situations.
notes
Student ebook can be purchased for 1, 3 or 5 year terms. Updated versions are sent each year on all multiyear adoption purchases. Accompanying instructor textbook includes additional activities and materials to support learning.
edition
Electronic Book
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UTAH STATE BOARD OF EDUCATION
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Phone: 801.538.7807